NEW ARRIVALS

OH, SHE SPORTY! THE FIJI FANTASY REVERSIBLE BRALETTE IS A LIGHT COMPRESSION SUPPORT TOP, FEATURES AN ADJUSTABLE BACK TIE, AND WITH REVERSIBILITY, Y...

Discover the bohemian elegance of the Mini Palmetto Sunset Dress, with a charming floral print that captures the essence of the season. This dress ...

Whether you're surfing the next big wave or just soaking up the sun, do it in style with a Hurley towel. Made from 100% cotton for softness and com...

Thoughtfully designed as a closet staple, The Hurley Everyday Split SS is made from a soft, midweight jersey fabric with side seam construction for...

A Y2K INSPIRED TAKE ON THE HURLEY LOGO, THE EVERYDAY SHADOW BLINDS SHORT SLEEVE TEE IS A GOOD TIME ALL THE TIME. MADE FROM A SOFT COTTON JERSEY, IT...

The Hurley Everyday Box Waves SS tee starts with comfort, finishes with style. Made from a soft, midweight jersey fabric for the perfect fit and fe...

OUR BEST-SELLING BOARDSHORT SILHOUETTE, THE PHANTOM™ BLOCK PARTY, JUST GOT A (MAJOR) UPGRADE. HAVE YOUR BEST SURF YET IN THE PHANTOM™+ BLOCK PARTY ...

A SIMPLE BUT BOLD TAKE ON THE HURLEY ICON MAKES THE EVERYDAY THE BOX SHORT SLEEVE TEE STAND OUT FROM THE REST OF THE TEES IN YOUR DRAWER. A SOFT CO...

The Hurley Everyday Four Corners SS features a new round of graphics in three seasonal shades. Made with side seam construction and a soft-hand scr...

EVERYTHING YOU NEED, NOTHING YOU DON’T, THE ONE AND ONLY SOLID BOARDSHORT 20" FEATURES 4-WAY STRETCH AND MODERATE COVERAGE WITH A 20” STRAIGHT LEG ...

DO IT ALL ON WATER AND LAND (IN STYLE, MIGHT WE ADD) WITH THE PHANTOM ZUMA II VOLLEY 18". DESIGNED FOR EVERYTHING YOUR SUMMER THROWS AT YOU, FROM B...

THE SEACLIFF HAT IS AN EFFORTLESS CAMO TRUCKER STYLE FEATURING A SNAP BACK FOR A COMFORTABLE FIT ALL DAY.   FEATURES: COTTON TWILL FABRIC. 60% COT...

The Hurley Balboa Cap features a foam front with flat brim, stretch mesh panels and an adjustable snap closure for custom comfort.   Details 100% ...

AN ELEVATED TRUCKER, THE FAIRWAY TRUCKER HAT HAS ALL THE THINGS YOU LOVE ABOUT A TRUCKER HAT (BREATHABLE MESH, ADJUSTABLE SNAP CLOSURE, A STRUCTURE...

VINTAGE STYLE GETS MODERNIZED IN THE PHANTOM NATURALS CANNONBALL BOARDSHORT 17”, WHICH FEATURE PHANTOM STRETCH FABRIC FOR MOBILITY, A FLATTERING 17...

THE BLOCK PARTY BOARDSHORTS 18" HAS BEEN A STAPLE IN LINEUPS FOR YEARS. ROCK THE ICONIC DOUBLE STRIPE FOR WARM WATER SURFS AND SUMMER BEACH DAYS.  ...

UNDERSTATED BEACH STYLE GETS THE PHANTOM TREATMENT WITH 4-WAY STRETCH AND QUICK DRY FABRIC VIA THE ONE AND ONLY SOLID VOLLEY BOARDSHORTS 17", A STR...

Slash series short sleeve t-shirt features embroidered logo and screen print on front. Pre-shrink treatment helps increase durability.   Details M...

The Hurley Everyday Rolling Hills SS feels a little 90s. A little 70s. A little retro. Made from a soft, midweight cotton jersey with side seam con...

RIGHT ON TREND, THE SMALL LOGO BUCKET IS A 2.25” BRIMMED HAT THAT WORKS GREAT FROM THE BEACH TO THE STREETS.   FEATURES: 100% COTTON BUCKET WITH ...

SLEEK, SIMPLE, AND TIMELESS, IF YOU ADD ONE HAT TO YOUR ROTATION, MAKE IT THE DEL MAR TRUCKER HAT.   FEATURES: DEL MAR TRUCKER  

KEEP IT CRUISE-Y IN A 17" VOLLEY SHORT. A SHORTER INSEAM AND FOUR WAY STRETCH OFFER MOBILITY (GREAT FOR THE BEACH VOLLEYBALL AFICIONADOS OUT THERE)...

STACKED WITH TECH ATTRIBUTES LIKE SWEAT WICKING AND ANTI-MICROBIAL FABRIC, BREATHABLE STRETCH MESH, AND A MOVEMENT FRIENDLY 19" OUTSEAM, MAKE THE H...

Wear, wash, repeat. The Hurley Everyday Throwback SS takes the guessing out of dressing. Cut from a super soft, midweight jersey fabric with side s...